We are delighted to present our brand relaunch.
What began as an idea in 2012 has grown together with you - with every package, every piece of feedback and every single child who has discovered the world in our clothes. We have tried, questioned and changed. Now it's time for a new step.
With our brand relaunch we show who we are today: clearer, more conscious, more mature. Stadtlandkind's new look is reduced and calm - a reflection of our aspiration to combine beauty with meaning. The new store is more user-friendly, clearer and more direct. Our range is even more selective - with a focus on quality, sustainability and what families really need.
Because family is multifaceted. It is created wherever people are there for each other - regardless of form, origin or lifestyle. Our new claim We are Family stands for this togetherness that strengthens children, makes diversity visible and treats resources with respect.
Thank you for being part of this journey. Welcome to the new Stadtlandkind.
