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2196 products

Car S pastel yellow
Mobile pastel colored
Kiener
Mobile pastel colored Sale priceCHF 78.00
Trauffer pig small pink
Trauffer
Trauffer pig small pink Sale priceCHF 12.00
Trauffer dog Barry with barrel wooden animal
Treasure bag 20 elements Grapat
Trauffer Pinto horse large wooden animal Trauffer
Cult bus fire department
GRIMM's birthday decoration small heart
Car M light blue
Knight's shield and lance, silver
Dino birthday crown
Baby activity toy, Blinky the owl, maple beige
Trauffer cow 1 standing Red Holstein
Trauffer farmer's wife Gritli
Maileg Mouse Tea Set Madelaine Purple
Stacking stone mint 6 (6 pcs.)
Doll care set with potty
Fir tree planting bag
Rabbit mini green
Maileg
Rabbit mini green Sale priceCHF 13.00
Rainbow Grapat birthday set
A friend like you (Zuckersüss)
Canopy, denim blue
Sebra
Canopy, denim blue Sale priceCHF 129.00
Happy Hearts nail stickers
Sound cube pets
Kiener
Sound cube pets Sale priceCHF 69.00

Sustainable play worlds

The perfect toy delights young and old and protects the environment. Our range includes products made from natural materials like wood, bamboo and organic cotton. These long‑lasting materials come from responsible sources and are free from harmful substances so they can be safely explored with the mouth. A wooden car or an organic cotton doll feels good and looks great in any playroom. Even after years the toys can be passed on to siblings or friends.

Movement & motor skills

Movement toys support motor development and are great fun. Balance boards, hopping animals or climbing elements train balance, coordination and strength while stimulating the imagination. For the youngest children, motor skills & activity toys offer many ways to sharpen the senses. Their simple forms don’t overwhelm but encourage independent exploration and learning. Soft Finkli provide good grip on smooth floors.

Creative & educational

Educational games foster logical thinking, concentration and language development. Puzzles, building blocks and construction sets invite experimentation and train fine motor skills. With our educational games, children can discover letters, numbers or colours through play. Building & construction opens up endless possibilities – simple parts become fascinating worlds. Along the way children learn to solve problems and think creatively.

Role play & imagination

When children slip into other roles they broaden their horizons. Whether as a cook, doctor or superhero, role‑play toys teach social skills, boost self-confidence and support language development. Costumes, soft toys and prams invite storytelling. A Nuggi for the doll, a Nuschis as a blanket – and the playroom turns into its own little world. These creative moments create lasting memories and promote emotional development.

Outdoor adventures

Playing outside strengthens body and mind. From throwing and catching games to sand toys and garden kitchens, our outdoor toys encourage movement in the fresh air. They are made from robust, weatherproof materials and withstand intensive use. Combined with a colourful Chleidli, a Müetzli and sunscreen, every outing becomes an adventure. Children experience nature with all their senses and discover how wonderful sustainable play can be.